“Ever met someone in your life where you just can’t stand each other?
The more you meet the worse it gets?
This is Rattlesnakes.”
Rogier Hendriks at Onesize, the video’s director, said of the video:
Our concept for Rattlesnakes is based on social behaviour and prejudice being learned behaviour, the idea that we have been taught how to behave.
We train animals to become who we want until it is implicit and instinctual to them. Humans can be trained as well – to be unpredictable, aggressive and extremely defensive. Sometimes for no reason whatsoever.
Disliking another human being can be complex, caused by seeing a distorted view of that person, skewed by a personal, emotional or past event sometimes even unrelated to that person. The only reason people do not kill, hurt or ruin each other’s lives is because society teaches us not to do so. Nevertheless, there is still a survival instinct humans have, an instinct that cannot be unlearned and in the right conditions, can strike out without control.
Visually we wanted to show that there is an inner and outer shell to each person, seemingly dichotomous at first, but becoming more ambiguous as we move through the song. We start to see people’s behaviour falling apart, eventually showing their true nature through their own eyes. The beautiful and seemingly perfect exterior has an interior motive too and it’s not always pretty.
As well as the release of “Rattlesnakes”, the band have announced heavy psych act Swedish Death Candy as the main support on their upcoming tour, alongside a special guest appearance from Fatherson.
David Jakes – Vocals
Mark Trotter – Guitar
Ross Smithwick – Guitar
Andrew Bushen – Bass
Gavin “Mo” Edgeley – Drums
“A band whose name will soon be up in lights, whether they like it or not” NME
“This Cambridge quartet specialise in anthems designed to fill arenas, but with a very pointed caveat
that what they do remains several proud steps away from well-worn mainstream rock” The Guardian
“Lonely The Brave could be the biggest band on the planet. Fact.” Rock Sound
“Fit to bursting with anthems that will keep them in festival slots for years to come” Mojo
“Lonely The Brave are simply phenomenal.” Kerrang!Praise for Lonely The Brave’s Black Mire, the first track released from the new album:
“A grandiose new sound” Evening Standard
“A big, hulking beast of a track” Shortlist
“Grungy, K2-sized riffs, chiming melodies and anguished vocals – this has 90’s alt.rock written all over it” – Metro
“This song confirms the band have lost none of the power of their critically acclaimed debut The Day’s War” Kerrang!
“An explosive return” Clash
Full details of UK supports for each show are below:
03/09/16 – Fort Fest, Bedford – United Kingdom
27/08/16 – Anchored To The Sound Festival, Plymouth – United Kingdom
31/07/16 – Y Not Festival, Derbyshire – United Kingdom
15/07/16 – Truck Festival, Oxford – United Kingdom
08/07/16 – 2000 Trees Festival, Cheltenham – United Kingdom
28/05/16 – Common People Festival, Southampton – United Kingdom
27/05/16 – The Riverside, Newcastle Upon-Tyne * – United Kingdom
26/05/16 – All Saints Church, London – United Kingdom
24/05/16 – Sub89, Reading * – United Kingdom
23/05/16 – Open, Norwich * – United Kingdom
22/05/16 – Foundry, Sheffield * – United Kingdom
20/05/16 – Corn Exchange, Cambridge ** – United Kingdom
*Swedish Death Candy
**Swedish Death Candy & Fatherson